In collaboration with the Josiane agency, we were given the opportunity to design a photo and video advertising campaign for Rakuten. Our objective was to strengthen consumer engagement by building loyalty through the brand's Club R program.
This 360° campaign included billboards in the Paris metro and buses, as well as a digital component with videos for their website and social networks. This second part enabled us to reach a wider audience and boost brand awareness on the web.
We're delighted to have been involved in this project, and with the campaign's excellent results in effectively promoting the brand and its products.
